Glossary entry

English term or phrase:

'in your face'

English answer:

bold, eye-catching

Added to glossary by Adriana Esposito
Jun 22, 2004 09:08
19 yrs ago
5 viewers *
English term

'in your face'

English Other Architecture
“We were young and it was very much an ‘in your face’ kind of building,” said the architect 20 years later.

Could somebody pls. explain the exact meaning of 'in your face' here?
TIA

Responses

+16
7 mins
Selected

bold, eye-catching

The opposite of subtle, impossible to ignore.

in-your-face [a]

1) blatantly aggressive
http://in-your-face.bluerider.com/wordsearch/in-your-face
Peer comment(s):

agree Stefanie Sendelbach : Big, standing out from the others,...
7 mins
agree Rowan Morrell : Indeed, just impossible to ignore.
11 mins
agree Vicky Papaprodromou
11 mins
agree Judith Platter
23 mins
agree Lucy Phillips : 'bold' rather than 'blatantly aggressive' in this context - it's sounds like something the architect was proud of having the courage to do.
31 mins
agree vixen
43 mins
agree Aisha Maniar : yes, but it's not necessarily "blatantly aggressive"
44 mins
agree Julia Gal
48 mins
agree Milena Sahakian
3 hrs
agree mrrobkoc
3 hrs
agree Maya Gorgoshidze
3 hrs
agree Neil Gouw
6 hrs
agree nlingua
8 hrs
agree trautlady : yes, when someone is getting "in your face" this is bold.
10 hrs
agree Jörgen Slet
11 hrs
agree Alexandra Tussing : aggressive, for a building, might be a little much
16 hrs
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4 KudoZ points awarded for this answer. Comment: "Thank you very much Cindy and Rowan, and thanks also to Leslie and all the others who agreed. I apologize for grading the answer so late..."
+5
24 mins

The architects were trying to make a statement with the building's design

I agree entirely with Cindy's interpretation of "in your face". However, I also think that the architect is saying that "we" (presumably he and his colleagues of 20 years ago) were trying to make a statement with their design. They wanted to declare, loudly and proudly, that they had somehow "arrived" in architecture, and the "in your face" design would be the way they were going to do it. The design may well have been quite radical for its day, and indeed, "in your face" might also mean they were thumbing their nose at the establishment a little, breaking the mould, doing something really different, that sort of thing.

Just some additional thoughts - not enough room to write all this in the little peer grade box!
Peer comment(s):

agree Lucy Phillips : innovation/radicalism could well be an implication in this context
13 mins
Indeed it could. Thanks Lucy.
agree Aisha Maniar
28 mins
Thanks Aisha.
agree RHELLER : like saying to society and to other architects, "is that radical enough for you?"
4 hrs
Indeed - thanks Rita.
agree Jörgen Slet
11 hrs
Thanks Jörgen.
agree Alexandra Tussing
16 hrs
Thanks Alexandra.
Something went wrong...
16 hrs

definition: shocking and annoying in a way that is difficult to ignore

be in your face (slang) = to be shocking and annoying in a way that is difficult to ignore eg dance music that is aggressive, sexy and in your face
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